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Acrisure
Boston, MA, United States
Director, Growth Marketing - Acrisure Innovation Awareness and Growth Marketing Team Hybrid Position (2 days per week average in our Boston, MA office located in Back Bay) About us: In record time, Acrisure has become the fastest growing insurance broker globally. A top 20 player a few years ago, we are now in the top 10 of insurance brokers glo
Job Source: AcrisureQ4
Boston, MA, United States
About Q4 At Q4, we make an impact together, obsess over our customer, operate with integrity, and bring big ideas to life. Q4 is the leading capital markets access platform that is transforming how issuers, investors, and the sell-side efficiently connect, communicate, and engage with each other. We are a trusted partner to more than 2,650 public
Job Source: Q4Klein Hersh International
Boston, MA, United States
Our client manufactures advanced sample preparation tools based on a unique technology platform. The Director, Strategy, Growth and Marketing reports to the CEO and is responsible for the development and implementation of global marketing plans to grow and diversify the product portfolio. This leader will collaborate with the marketing team, prod
Job Source: Klein Hersh InternationalCirkul
Watertown, MA, United States
What is Cirkul? Cirkul is a rapidly growing beverage technology company on a mission to make a healthier world by helping people enjoy drinking more water. The team at Cirkul developed an innovative beverage delivery system that makes drinking more water delicious, fun, and personalized. The technology reduces the shipping weight of bottled bever
Job Source: CirkulDraftKings
Boston, MA, United States
We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming. Here, “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of
Job Source: DraftKingsConfidential
Boston, MA, United States
Head of Growth Marketing About the Company Innovative provider of data privacy infrastructure & tools Industry Computer Software Type Privately Held, VC-backed Founded 2018 Employees 11-50 Funding $26-$50 million Categories Compliance Developer Tools Information Technology Open Source Privacy Software Information Technology & Services Data Securit
Job Source: ConfidentialSmartBear Software
Somerville, MA, United States
At SmartBear, we deliver the complete visibility developers need to make each release better than the last. Our award winning and industry favorite toolsTestComplete, Swagger, Cucumber, ReadyAPI, Zephyrare trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations – including world-renowned innovators like Adobe
Job Source: SmartBear SoftwareSmartBear
Somerville, MA, United States
At SmartBear, we deliver the complete visibility developers need to make each release better than the last. Our award winning and industry favorite tools TestComplete, Swagger, Cucumber, ReadyAPI, Zephyr are trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations – including world-renowned innovators like Ado
Job Source: SmartBearBoston, MA, United States
Do you love a challenge? Are you passionate about cracking user acquisition and driving growth? If so, then Wanderu wants you!
At Wanderu, we are revolutionizing ground travel search not only in North America but across the globe. Our mission is to facilitate seamless travel between any two destinations, with a particular focus on ground and multimodal travel, such as buses and trains. As a pioneer in the industry, we offer an unparalleled opportunity to be part of an exhilarating, fast-paced startup environment where you can truly impact the world, one traveler at a time.
Wanderu is deeply committed to fostering diversity and inclusivity. Founded by first-generation immigrants, we celebrate and promote diversity at every level of our organization. As a fully remote company, we empower our employees to create their ideal work environment, supporting their individual needs and preferences.
We seek individuals who are not just driven and solutions-focused but also possess a profound passion for their craft. Our team members are multifaceted and thrive in dynamic environments, always eager to tackle new challenges head-on.
About the Role:
As our Director of Growth Marketing, you'll be a strategic leader who thrives in a fast-paced environment. You'll wear many hats, from user research and competitor analysis to crafting and executing data-driven marketing campaigns across all channels. Your ultimate goal? To attract new users, understand their needs, and convert them into loyal Wanderu customers.
What You'll Do:
Uncover Growth Opportunities: You'll be a master at user research, conducting market analysis and competitor research to identify untapped user segments and understand their pain points.
Develop Winning Strategies: Based on your research, you'll create data-driven marketing plans that target the right audience with the right message at the right time.
Channel Execution Pro: You'll oversee all marketing channels, including online paid search, performance marketing, brand awareness, offline marketing, and re-engagement campaigns.
Be a Data Wizard: You're comfortable with a variety of quantitative and qualitative tools for measuring campaign effectiveness, attribution, and audience segmentation. You'll establish clear reporting processes to ensure reliable insights.
Embrace Experimentation: You believe in a test-and-learn culture and use various methodologies to optimize channel fit, messaging, conversion rates, and ultimately, revenue growth.
Leadership: You'll inspire a team of marketing professionals, setting clear goals, establishing project budgets, and mentoring team members.
Cross-Functional Collaboration: You'll work closely with the user experience team to design seamless user journeys that convert users into customers.
Communication Champion: You excel at communicating your ideas and strategies, fostering a culture of open communication within the marketing team and advocating for resources to achieve your goals.
What We're Looking For:
Experience leading large-scale marketing campaigns for a high-volume consumer product.
Proven track record of success across various marketing channels (paid search, performance marketing, brand awareness, offline, and re-engagement).
Strong understanding of market research methods, including direct consumer response and competitor analysis.
Familiarity with marketing analytics tools and platforms for campaign measurement, audience segmentation, and attribution.
A "data-driven" mindset and experience using data to inform campaign decisions.
Passion for experimentation and a commitment to continuous improvement.
Experience setting goals, managing projects, and budgets.
Leadership experience, including managing or mentoring other marketing professionals.
Excellent communication and collaboration skills.
Bonus Points:
Experience in the travel industry.
Experience with product management or product marketing.
Ready to join a passionate team and make a real impact? We look forward to hearing from you!
We are proud to be an equal opportunity employer and embrace diversity in all its forms. We welcome individuals from diverse backgrounds and do not discriminate on the basis of race, religion, gender, sexual orientation, age, disability, or veteran status.
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Director of Growth Marketing jobs in Boston, MA, United States
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