AREA SALES MANAGER SEATTLE

Seattle, WA, United States

South Lake Union, 2118 Westlake Avenue, Seattle, Washington, United States of America Req #385

AREA SALES MANAGER SEATTLE

Remote / Seattle

This role is remote, but we need all candidates to live in the Seattle area, as there is local travel required.

Position Overview

The Seattle Area Sales Manager is responsible for planning, developing, and growing sales for multiple restaurant locations in their region, while maintaining relationships with existing clients. This position reports into Marketing and is responsible for working with the Director of Operations, management and catering teams at each store on our Mendo “Best Practices” for sales building and catering.

Position Description

Build & Retain Sales

Partner on an ongoing basis with the General Managers and Directors of Operations to drive sales to each store, with particular focus on NSOs and focus stores. Sales building tactics include:

Catering lead generation

Identification of store’s key target clients

Sample caterings

Office hero

Maintaining relationships with existing catering clients

Knowledgeable about each store’s top 20 catering clients

Developing automated CRM communication

Neighborhood Marketing Playbook

Give Backs

Program ideation & amplification

Relationship building with schools and proactive outreach

Execution and coordination with stores

Events

Sponsorships

Help to lead new initiatives aimed at driving sales by meeting the needs of catering clients

Farmstand and other distribution partnerships to offices

Bulk stored value at a discount

Other new initiatives

Key participant in helping drive sales & awareness for any NSOs (New Store Openings) in the region

Aligns with Ops & Marketing stakeholders on GO sales, ramp goals, and pre-opening sales & marketing activities

Partners with NSO Marketing Manager on identifying key targets for Sample Caterings & invites for training events

Executes sample caterings and/or office/residential food drops

Stream teaming strategy & execution

Attends training and Grand Opening events to build relationships

Meetings & Reporting

Participate in weekly catering calls with all ASMs and Catering Teams to discuss upcoming initiatives, promotions, and areas of focus

Participate in bi-weekly Sales Building calls with Ops, Ops Services, and Marketing

Creates weekly reporting outlines sales activities and results driven

Reviews all stores in region on a quarterly basis with other key stakeholders to determine Focus Stores for the upcoming quarter

Monitor Sales & Trends Within Market

Understands the overall region’s fast casual market, competitors’ strengths and weaknesses, economic trends, supply and demand, and how to sell against them

Participates in networking opportunities with others in the region (admins, restaurant operators/salespeople, etc.)

Stays up to date on local trends and needs as they arise and creatively thinks through solutions to new challenges

Monitors guest reviews through Yext, looks for trends per store and reviews with DO for improvement

Being the Local Brand Ambassador

Serve as Key Connecter within the region (for both marketing & guests)

Main contact for property managers and centers

Owner of store database / Rolodex

Vet local events and marketing opportunities

Contribute localized content for Mendo’s social channels (Instagram and Facebook)

Leadership, Coaching, & Partnership

Partners with Operations (VP of Ops, DOs, Ops Services, etc.) to attract, develop and retain the right team members to maintain the Mendocino Farms “Best in Class” Catering Standards

Partner with the Director of Sales & Engagement to execute marketing campaigns & promotions at the regional level

Directs, leads, and coaches the Catering Team using sales initiatives and “Best in Class” Standards to achieve individual and team sales goals

Key Skills and Requirements

Travel is required, must have a valid driver’s license and reliable transportation

Proven ability to develop, nurture, and maintain strong client relationships

Strong written and verbal communication skills

Ability to manage multiple projects simultaneously in a fast paced environment

Must be organized, and possess a strong sense of urgency and professional demeanor

Proficiency in Microsoft Office programs and Google Suite

Candidates must live within the region they support and must have the ability to work remotely

Goal-oriented self-starter

Wiliness and desire to adapt with the role and company as we grow; accepts change

Interest in being a part of a high-growth company

There is no “I” in Mendo Mendocino Farms is an equal opportunity employer that values diversity at all levels. All individuals, regardless of personal characteristics, are encouraged to apply. Mendocino Farms will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Fair Chance Initiative for Hiring. * Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. South Lake Union, 2118 Westlake Avenue, Seattle, Washington, United States of America

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