Marketing Designer – Video and Content Producer

Jacksonville, FL, United States

About this Opportunity:

At Regency Centers, we believe our greatest asset is our people, and we believe a talented team from differing backgrounds and experiences makes us better. We are seeking a Marketing Designer – Video and Content Producer to join our corporate office located in Jacksonville, Florida. This is a hybrid opportunity with 3 days in the office and 2 days working remotely.This position is responsible for developing digital video content to support the leasing, investments, and B2C needs of Regency Centers. This role will also provide proactive design support and will assist in content creation, incorporating effective communication and analytical thinking to achieve the merchandising, occupancy, and Fresh Look goals of our shopping centers as well as to support Regency’s brand goals and communications/social strategy.

What You’ll Be Doing:

CreateB: B marketing materials that effectively communicate the brand, value, and selling points of a shopping center to internal/external audiences including investors, brokers, partners, retailers, tenants, community groups, land owners, city officials, and other audiences.

Utilize Market Research data in marketing materials to create graphic, illustrative exhibits that clearly communicate demographic assets, advantages, and position in the marketplace.

CreateB: C marketing materials that effectively communicate the brand, value, and selling points of a center to consumer audiences under direction of senior managers. B: C marketing materials include posters, signs, social media graphics, and other materials.

Generate unique ideas and/or sales tools to support special regional projects as needed and approved by Senior Manager, Branding and Design and Vice President of Marketing.

Create a wide range of long-form and short-form videos to supplement property marketing, in-house presentations, social media, email marketing, and more.

Assist in the acquisition of raw footage via drone and/or existing construction footage. Create graphics, edit, color correct, add transitions and music. Stay abreast of video trends and software.

Create and present video storyboards for approval at the outset of projects.

Provide additional video support with animation tools such as Adobe Effects, Canva, Creapoty.

Take ownership of all design and video projects, seeing them through from start to finish.

Integrate videos produced into web experiences as needed.

Coordinate with and manage 3rd party drone and video vendors.

Design graphical social media content to support Regency's brand messaging strategy.

Design and develop landing pages in HubSpot to support leasing initiatives.

Edit consumer-facing websites on an as-needed basis, as directed by senior management.

Communicate with internal clients to intake projects and their scope, exploration, and vision.

Project management: communicate with clients to establish production schedule to include concept and research exploration, design, copywriting, market research assets, draft submittal and approval, delivery of final product. Communicate status with marketing team via project review and Basecamp updates.

Provide analytical thinking and proactive suggestions to clearly define and effectively communicate the value or unique selling proposition of a center throughout all marketing materials.

Responsible for other duties and special projects as assigned.

Are You Qualified?

Required:

Bachelor’s degree in marketing, digital marketing, communications, graphic design, or related field from an accredited institution

One to three (1 – 3) years of relevant experience

Proven design experience in executing both traditional and digital marketing campaign materials

Professional training and intermediate experience with Adobe Creative Suite, InDesign, Photoshop, Illustrator, Apple Final Cut Studio, Adobe Premiere/After Effects

Intermediate proficiency (with demonstrated ability) in Microsoft Office applications, Web/Internet/e-mail technologies and general computing technology

Preferred:

Three to five (3 – 5) years of relevant experience a plus

Previous experience with retailer, advertising agency or retail real estate

Knowledge of HubSpot

Intermediate proficiency with web design tools

Videography camera skills (such as video capture and color correction/grading)

Experience with budgeting and asset management software

Personal Traits We Value:

Strong organizational and time-management skills

Self-direction, self-motivation, creativity, innovation, and energy

Collaborative nature

Strong written and verbal skills with ability to communicate and present to customers and audiences of all sizes; ability to effectively present information and respond to questions from management, clients, and customers

Ability to read, write, analyze and interpret reports, business correspondence and procedures manuals; ability to interpret a variety of instructions furnished in written, oral, verbal, diagram, report or schedule form

A Little Bit About Us:

We own and operate premier shopping centers in suburban neighborhoods in the top cities and markets across the country. We live by a strong set of values, which have guided us for more than 60 years.

Our centers thrive with highly productive grocers, restaurants, service providers, and terrific retailers that connect to their communities and customers. We are also active developers of new shopping centers that feature great merchandising, placemaking, and customer engagement as part of our Fresh Look program.

We are a vertically integrated real estate company and a qualified real estate investment trust (REIT) that is self-administered, self-managed, and an S&P 500 Index member. Learn more about us at RegencyCenters.com.

Benefits:

Our compensation and benefits package is very competitive and includes:

401(k) + Profit Sharing plan with generous company match

3 medical insurance plan options including 1 HSA with prescription drug coverage, telemedicine, Pharmacy Advisor, Medical Expert Option and Hinge Health (MSK)

Dental insurance including coverage for adult & children orthodontics

Vision insurance

Family planning benefit with Frame Fertility

Award winning incentive-based wellbeing program

Health Care and Dependent Care FSA

Paid leave programs (parental, compassion, bereavement, jury duty, and military)

Company-paid life/AD&D and disability

Voluntary benefits (supplemental life/AD&D, critical illness, accident, hospital indemnity, and identity theft)

Anniversary stock grant awards

Educational assistance

Health Advocacy + Employee Assistance Program (EAP) and Management Assistance Program (MAP)

Matching charitable gifts

Flexible paid time off

Volunteer time off

Paid holidays

Regency Centers is an equal opportunity employer. Qualified applicants will receive consideration without regard to age, race, color, religion, sex, gender identity, sexual orientation, disability, national origin, or protected veteran status. Applicants are encouraged to confidentially self-identify when applying. Employment is contingent upon successful completion of background investigation. Regency Centers is a smoke-free and drug-free workplace. Pre-employment drug screening is required. No recruiters or agencies without a previously signed contract. Only candidates whose profiles closely match requirements will be contacted during this search.

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