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CrossCountry Consulting
Boston, MA, United States
From the beginning, our goal was to establish an advisory firm that stands apart from the rest - one that is grounded in our Core Values and dedicated to creating a positive experience not just for our clients, but for our people too. We firmly believe in the strength of collaboration, enthusiasm, generosity, and perseverance as the driving forces
Job Source: CrossCountry ConsultingRocket Software
Boston, MA, United States
It's fun to work in a company where people truly BELIEVE in what they're doing! Job Description Summary: In this strategic role, the Field Marketing Manager is responsible for executing multitouch demand creation programs that leverage both inbound and outbound tactics. Specific responsibilities include managing program budgets, segmentation and
Job Source: Rocket SoftwareCross Country Consulting
Boston, MA, United States
From the beginning, our goal was to establish an advisory firm that stands apart from the rest – one that is grounded in our Core Values and dedicated to creating a positive experience not just for our clients, but for our people too. We firmly believe in the strength of collaboration, enthusiasm, generosity, and perseverance as the driving forces
Job Source: Cross Country ConsultingQuartzy
Boston, MA, United States
Quartzy is seeking a Senior Field Marketing Manager to lead our field marketing efforts in order to engage customers (current and prospective) and suppliers in order to amplify the value of the Quartzy platform. Quartzy is a 100% distributed team. About You You'll be at the forefront of our event marketing and related field marketing initiative
Job Source: QuartzyProgress Software Corporation
Burlington, MA, United States
We’re Progress – we offer the best products to develop, deploy, and manage high-impact business applications. We are bold, forward-thinking innovators who build solutions that work and care about our customers. We invent and reinvent every day, work together as one, value and respect each other, and cheer our wins. Join us as a Senior Manager of Fi
Job Source: Progress Software CorporationVeeva Systems
Boston, MA, United States
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead. At the heart of Veeva are our values: Do the Right Thing
Job Source: Veeva SystemsRhapsody
Boston, MA, United States
About Us Healthcare is innovating and you can be a part of it. Getting data from one provider to another, or from a provider to a health insurance company, is harder than it should be. Our mission is to change this - to accelerate innovation by easing the data access burden. Imagine developing solutions that accelerate digital transformation. This
Job Source: RhapsodyQuartzy
Boston, MA, United States
Quartzy is seeking a Senior Field Marketing Manager to lead our field marketing efforts in order to engage customers (current and prospective) and suppliers in order to amplify the value of the Quartzy platform. Quartzy is a 100% distributed team. About You You'll be at the forefront of our event marketing and related field marketing initiativ
Job Source: QuartzyBoston, MA, United States
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead. At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors. As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment. Join us in transforming the life sciences industry , committed to making a positive impact on its customers, employees, and communities. The Role As Field Marketing Manager, you will develop and execute integrated marketing plans to meet or exceed the North American revenue and retention goals. You will work closely with Sales, Market Strategists, and Product Marketing teams in a dynamic and rapidly growing business. What You'll Do Oversee and drive demand generation and field marketing plans to support revenue objectives of the existing customer base and acquire new customers
Own strategy, development, and execution of targeted marketing programs that include but are not limited to demand generation campaigns/nurtures, customer retention and education campaigns, field events, user events, industry events/tradeshows, webinars, digital and PR
Open to contributing new ideas campaigns and program approaches to break into new and competitive markets
Write on-message campaign copy (including landing pages, emails, and social posts) that drives high engagement and conversion
Work closely with sales teams to craft account-level marketing plans for top strategic accounts
Understand complex buying/selling processes involving multiple decision-makers for pharma/life sciences purchasing
Manage relevant agencies and 3rd parties in the execution of programs
Work cross-functionally with product, sales, customer success, and other teams to develop and execute go-to-market programs
Track and measure all marketing programs and optimize resources against objectives and budget
Requirements 5+ years of experience in demand generation/field marketing within B2B enterprise software or cloud-based solutions
Ability to turn vision into strategy and a marketing plan
Experience running demand gen campaigns and customer campaigns
Integrated marketing program planning, execution, and reporting experience
Proven ability to build relationships and collaborate with a number of stakeholders including sales, subject matter experts, services, and product marketing
Self-motivated, innovative, collaborative, creative, and analytical
Experience managing quarterly and annual program budgets
Experience in vendor management and negotiating
Hands-on experience using CRM and marketing automation systems
Strong project management skills; excellent attention to detail
Excellent oral and written communication skills, including experience copywriting for email, landing pages, and social media campaigns
Proven ability to excel in a dynamic environment is extremely important
Strong team player with a positive attitude
Bachelor’s degree required
Nice to Have Pardot and Salesforce experience preferred
Experience developing and executing account-based marketing programs
Experience with customer retention, cross-sell, and upsell campaigns
Life sciences industry experiences a plus but not essential
Perks & Benefits Medical, dental, vision, and basic life insurance
Flexible PTO and company paid holidays
Retirement programs
1% charitable giving program
Compensation Base pay: $75,000 - $150,000
The salary range listed here has been provided to comply with local regulations and represents a potentialbase salary rangefor this role.Please note that actual salaries may vary within the range above or below,depending on experience and location.We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.
#LI-Remote Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world. Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at [email protected] .
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Email Alert for Field Marketing Manager jobs in Boston, MA, United States
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