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Marketing Manager

New Orleans, LA, United States

Join the #1 Energy Independence company in the Gulf South! Winner of the 2018 LifeCity Employee Wellness Award and 2021 Inc 5000 Fastest Growing Companies, Solar Alternatives' mission is to provide energy independence through comprehensive energy savings, backup power, and a low-carbon lifestyle. Over 2500 clients have worked with our team to realize over $100 million in lifetime savings. Find confidence and pride in your work with skilled support staff, proprietary tools, and a strong portfolio of happy clients!

Solar Alternatives is seeking an experienced Solar Marketing Manager for a rapidly growing regional installation & service team. Position includes salary, benefits, and strong performance incentives. The right candidate will have experience creating and managing content and copy across multiple marketing channels (web, social, email, PPC), as well as planning and organizing marketing activities.

The Marketing Manager will assist in designing and executing marketing strategies and projects that support increased lead generation, brand awareness, and industry leadership for Solar Alternatives. This will include producing content for company marketing channels across social media, email, direct mail, PR, and other platforms. Content must follow Solar Alternatives’ in-house style guide and support overall brand identity.

The Marketing Manager will also be responsible for overseeing and facilitating the growth of the Solar Alternatives referral network. This involves marketing initiatives aimed at acquiring new advocates, incentivizing existing advocates to send referrals, and assisting the sales team in addressing their referrals in a timely and effective manner.

Responsibilities include but not be limited to the following:

Marketing strategy development and budgeting

Digital platform planning and management (web, social, SEO, SEM, GMB)

Event-based, print, and other marketing program development

Hiring, training, and management of support personnel

Writing requirements for marketing contract firms and assessing bids

Create and proofread content for multiple platforms

KPIs include engagement, growth of lead volume and sales acquisition

Assist in managing the company marketing and content calendar

Research and tracking of best practice, industry trends, news and analysis

Follow and develop brand and style guidelines

Adhere to all submission deadlines

Support all marketing and sales activities as needed

College degree

1-3 years managing multichannel marketing activities

Graphic design experience a plus

Highly motivated with intellectual curiosity

Entrepreneurial mindset

Problem solving mentality

Advanced product and sales training to ensure success

Top candidates can earn $75,000-$80,000 per year plus incentives, commensurate with experience

Two weeks paid leave, plus 7 bank holidays

Company laptop provided

The peace of mind that comes with offering only best in class products, installation, and services

Health insurance, vision, dental benefits standard

401K retirement program with company match

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Marketing Manager jobs in New Orleans, LA, United States

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