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SpotOn
Austin, TX, United States
A balance of creative instincts and analytic orientation is required Highly efficient at data analysis to assess market opportunity, SAM and make pricing recommendations Minimum 2 years PMM experience, 4+ years of relevant experience Proven ability to lead cross-functional projects and programs Efficient multi-tasker with ability to thrive in a fas
Job Source: SpotOnThales Group
Austin, TX, United States
Product Marketing Manager page is loaded Product Marketing Manager Apply remote type Hybrid locations Austin time type Full time posted on Posted Yesterday job requisition id R0252428 Location: Austin, United States of AmericaThales people architect identity management and data protection solutions at the
Job Source: Thales GroupInformatica
Austin, TX, United States
Job Number: 36399 Position Title: Product Marketing Manager 3 External Description Product Marketing Manager What’s it like to wake up every day with purpose? Is it possible to know with certainty that what you do directly impacts the organization’s mission and success? If you’re motivated by the idea of working with the world’s largest, fastes
Job Source: InformaticaPenn Foster
Austin, TX, United States
Are you looking for a unique opportunity to be a part of something great? Want to join a 20,000-member team that works on the technology that powers the world around us? Looking for an atmosphere of trust, empowerment, respect, diversity, and communication? How about an opportunity to own a piece of a multi-billion dollar (with a B!) global organiz
Job Source: Penn FosterThales
Austin, TX, United States
Location: Austin, United States of America Thales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring trust to the billons of digital interactions they have with people. Our technologies and services help banks exchange funds, people cross borders, energy
Job Source: ThalesAmazon
Austin, TX, United States
Description Are you passionate about connecting customers to solutions developed by global partner communities that can help accelerate their innovation in the cloud? Are you eager to shape the way enterprises procure, deploy, and govern third-party software, and manage their cloud spend? AWS Marketplace is fundamentally changing how customers fin
Job Source: AmazonWorldStrides
Austin, TX, United States
Company Introduction WorldStrides is the global leader in educational travel and experiential learning. The company was founded in 1967 to provide middle school travel programs to Washington, D.C., and has grown to provide a wide range of programs for more than half a million students annually to over 100 countries around the world. WorldStrides of
Job Source: WorldStridesUPLIFT Desk
Austin, TX, United States
Job Description The Product Marketing Manager will own and lead all product-related projects and efforts from a marketing perspective. This highly cross-functional role is responsible for championing the go-to-market product strategy and acts as the connector between internal stakeholders in order to successfully launch a product—from inception in
Job Source: UPLIFT DeskAustin, TX, United States
Itron is a leading provider of equipment and services to utilities around the world, including in support of Demand Response and Distributed Energy Management programs.
As a pivotal member of Itron’s Distributed Energy Management business unit, you will lead Itron’s consumer marketing team. In this role, you will manage the development and deployment of customer acquisition, channel development and strategic go to market approaches for diverse demand side management programs catering to our utility clients in the residential and small commercial segments.
Your team will be accountable for all aspects of our DR/DEM-focused consumer marketing programs, including program design, creative development, channel management, execution/implementation of programs, and monitoring and reporting on performance to our utility customers.
Essential Duties And Responsibilities
Oversee and coordinate the efforts of the in-house creative marketing team, marketing leads, external contractors, and marketing agencies, as required, to achieve customer education and enrollment goals for the residential and SMB segments.
Develop segmentation and data analytical approaches that help identify Ideal Customer Profile for disparate portfolio of demand response and energy efficiency offers. Marketing campaigns will require the development of appropriate offer, targeting, positioning, and channel strategies leveraging key channels such as: Online, Print, social media (organic posts, paid social, PPC), Telemarketing, Face-to-face and other PR, Webinars and Partner-based recruitment and outreach channels.
Develop innovative marketing campaigns and channel strategies that contribute to meeting market penetration and utility-established enrollment targets. Interface with utility clients to obtain approval for monthly, quarterly and annual marketing plans for each market. Implementation of Itron's proposed marketing campaigns will follow approval from respective utility clients. Achieve customer enrollment targets by executing marketing plans within established budgets for each market.
Monitor changes in the marketplace and industry, adjusting marketing plans accordingly. Actively integrate insights from the results of previous marketing campaigns, utility client feedback, and customer surveys.
Collaborate with the Operations and Sales teams to respond to utility-issued RFPs (Request for Proposals). This involves a comprehensive understanding of various channels, their effectiveness, expected response rates, and costs associated with implementing a diverse set of marketing tactics. Develop and deliver impactful presentations for prospective customers that persuasively capture our capabilities and our results.
Education : Bachelor's degree from Accredited University in Business, Marketing, Engineering, or Finance.
Experience : 10 years of experience in consumer and SMB marketing in the Utility and or Energy Industry. This position requires extensive prior experience working with utilities in demand response, energy efficiency, and behavioral program development and deployment. Candidates should have a proven track record of delivering tangible results in the execution of utility demand response programs targeted at consumers.
Other Knowledge, Skills And Capabilities
Knowledge of utility industry practices and market trends is critical
Strong listening, writing verbal communication and analytical skills.
Ability to communicate effectively – Comfortable Leading Presentations
Ability to deliver new revenue in new markets is critical – this is a strategic sales leadership position
Ability to manage internal resources to meet demanding timelines
Ability to develop new accounts / customers.
Itron is committed to building an inclusive and diverse workforce and providing an authentic workplace experience for all employees. If you are excited about this role but your past experiences don't perfectly align with every requirement, we encourage you to apply anyway. In the end, you may be just who we are looking for!
The successful candidate's starting salary will be determined based on permissible, non-discriminatory factors such as skills and experience.
Itron is proud to be an Equal Opportunity, Affirmative Action Employer. If you require an accommodation to apply, please contact a recruiting representative at 1-800-635-5461 or email [email protected].
Itron enables utilities and cities to safely, securely and reliably deliver critical infrastructure solutions. We provide smart networks, software, services, meters, and sensors to better manage electricity, gas, water and city services. We are dedicated to creating a more resourceful world.
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Product Marketing Manager (DEM) jobs in Austin, TX, United States
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