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Amira Learning, Inc.
, CO, United States
Director of Digital Marketing REMOTE / FULL-TIME APPROX HIRE DATE: Jan 2024 About Amira Learning: We believe every child deserves the chance to become a reader. We seek to help more students learn how to read than any other company in the world. Amira is a rapidly growing and renowned AI startup that was recently named by Business Insider as o
Job Source: Amira Learning, Inc.CoreSite
Denver
Job Description Job Description Looking to work for a successful company that offers growth opportunity and an award-winning culture? Are you a digital marketing expert with a passion for SEO, SEM and PPC? Do you have experience developing, managing, and optimizing demand generation websites? CoreSite is searching for a digital marketing leader.
Job Source: CoreSiteCoreSite
Denver, CO, United States
Looking to work for a successful company that offers growth opportunity and an award-winning culture? Are you a digital marketing expert with a passion for SEO, SEM and PPC? Do you have experience developing, managing, and optimizing demand generation websites? CoreSite is searching for a digital marketing leader. Our Director of Digital Marketing
Job Source: CoreSiteChildren's Hospital Colorado
Aurora, CO, United States
Job ID86557 LocationAurora, Colorado Full/Part TimeFull-Time Regular/TemporaryRegular Why Work at Children's.... Here, it's different. Come join us. Children's Hospital Colorado has defined and delivered pediatric healthcare excellence for more than 100 years. Here, the nation's brightest nurses, physicians, scientists, researchers, therapists
Job Source: Children's Hospital ColoradoAZDS Propel Foundation
Denver, CO, United States
Director of Digital Marketing Type of work: Digital Agency / Luxury Travel & Hospitality Marketing Location: Denver, CO Work type: Hybrid Company URL: http://www.azds.com/ Full time, salaried position. About Us: AZDS Interactive Group is the world’s leading digital agency for the luxury hospitality industry, offering innovative m
Job Source: AZDS Propel FoundationChildren's Hospital Colorado
Aurora, CO, United States
Here, it's different. Come join us.Children's Hospital Colorado has defined and delivered pediatric healthcareexcellence for more than 100 years.Here, the nation's brightest nurses, physicians, scientists,researchers, therapists, and care providers are creating the future ofchild health. With an optimist's outlook, a trailblazing spirit, and aceleb
Job Source: Children's Hospital ColoradoAcxias Group
Denver, CO, United States
The Denver Center for the Performing Arts (DCPA) is one of the largest non-profit theatre organizations in the nation, presenting Broadway tours and producing theatre, cabaret, musicals, and innovative, immersive experiences. Last season the DCPA engaged with more than 943,000 visitors, generating a nearly $200 million economic impact in ticket sal
Job Source: Acxias GroupBlackpoint Cyber
Denver, CO, United States
Duties and Responsibilities: Essential duties and responsibilities include but are not limited to those listed below: Develop and execute comprehensive digital marketing strategies to support the company's overall marketing and business goals. Lead the digital marketing team, providing guidance, mentorship, and support to achieve high-performance r
Job Source: Blackpoint CyberDenver, CO, United States
As a company whose mission is to be the most progressive and inclusive money transfer business in the world, we deliver highly reliable payment services to our customers. With over 402K locations in 165 countries, we have adopted the true identity of what it means to be multicultural and embody the idea of being family, no matter where we are. At Ria, you’ll be surrounded by colleagues from Denver, CO to Paris, FR and everywhere in between, who are dedicated to each other and empowered to be creative and nurture “out of the box” solutions.
Join our family.
Ria Digital is a start-up business unit within Ria, focused on leading the company into the fast-paced world of customer needs in the digital age. From our websites to our mobile app, we are dedicated to delivering innovative products that ensure our customers’ hard-earned money is received by their loved ones wherever they may be around the world. At Ria Digital, we put our customers at the center of all we do, and our mission is to make their experience with sending money the best that it can be. If you share a passion for innovation and a desire to help others, you will find a home at Ria Digital.
About the Position
The Regional Digital Marketing Director (AMERICAS) will be responsible for working with the Global Digital Marketing team to drive, develop and execute the marketing strategy for the Ria Digital business in the Americas. The Regional Digital Marketing Director will define and execute against market-specific tactics to drive new customer acquisition and repeat customers. The ideal candidate will have a strong understanding of customer segmentation and demonstrated experience in managing global PPC, display and paid social campaigns. The candidate will be responsible for managing the KPIs and analytics surrounding the results, and continuously evaluating the different marketing tactics to get the best ROI.
RESPONSIBILITIES
Design and implement the digital marketing strategy driven by Global Marketing in all Ria digital send countries in the Americas region
Use data to define KPIs and goals across different segments, identify trends, and optimize marketing programs to execute against overall company goals
Own the results and analytics associated with the KPIs defined by the business; continuously evaluate the platforms, results, and test & learn to drive lower customer acquisition costs, as defined by the business
Develop regional execution plans to support digital marketing tactics such as PPC, SEO, Display, Paid Social and other media opportunities
Manage the media agency relationship, and modify plans and KPIs as necessary to hit the business goals
Manage the regional marketing budgets across the different media functions and countries
Lead development and execution of ethnic and other targeted marketing plans to reach Ria Digital’s key corridors/segments
Work closely with the digital marketing global counterparts for cooperation, shared learnings, and messaging opportunities
Work closely with Ria brick & mortar (retail) marketing teams in the region to identify cross-channel synergies for an omni-channel customer strategy
Define and test new strategies and media opportunities to find the best media mix to drive customer acquisition and transaction goals, while managing to budget and key business metrics
Assist Global Marketing team in developing creative and messaging strategies
Support Global Product team to market ongoing pricing initiatives and seasonal promotions
Analyze regional competitors and recommend improvements to marketing strategies and messaging by country
QUALIFICATIONS
8+ years in a general digital marketing role, preferably in the financial services and/or payments industry.
Experience managing large scale digital marketing programs, including experience with media planning and execution & agent communication
Experience managing a team (even a small one)
Strong background in mobile marketing, including mobile app promotion
Budget & KPI management, including CPA, payback period, ROI, and other defined metrics within the marketing analytics platform
Excellent written and verbal communication skills including experience presenting to stakeholders and senior leadership
A knack for staying organized with multiple deliverables and competing timelines
Strong project management and communication skills including extensive multi-tasking and prioritization abilities
Bonus points for these:
Initiative and Leadership, other languages will be a plus
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Digital Marketing Director jobs in Denver, CO, United States
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