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Vestmark
Wakefield, MA, United States
Reporting to the CRO, Vestmark is seeking a VP, Head of Marketing who is familiar with all aspects of advertising, public relations, event planning, digital marketing, SEO/SEM, social media marketing and demand generation. You will drive the development of all elements of the strategic and tactical marketing plan and execution of the plan in the ma
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Boston, MA, United States
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Boston, MA, United States
OneScreen.ai is revolutionizing marketing by transforming the $10B (US) market for out-of-home advertising (OOH) with a cutting-edge platform that makes it easy for marketers to use data to select the right inventory, purchase, and measure its impact. Because we believe that advertising, like life, is better in the real world. After nearly triplin
Job Source: OneScreenBetter Talent Advisors
Boston, MA, United States
Candidates must reside in the United States and be eligible to work in the US First and foremost you are a subject matter expert in paid and organic search marketing (particularly google adwords) Minimum of 5+ years of in depth experience in paid and organic search at scale managing budgets of over $200,000 of monthly spend Minimum 3+ years in a B2
Job Source: Better Talent AdvisorsAbcam Plc
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Job Description Abcam’s VP Marketing is responsible for building and executing our global marketing strategy to grow our brand and drive exceptional commercial results for Abcam. You’ll have strong marketing and business development expertise, combined with the ability to succeed at a strategic, tactical, and operational level. Global leadership e
Job Source: Abcam PlcMoney Fit by DRS
Boston, MA, United States
NetVirta is in the business of satisfying the world’s desire for better-fitting products. Since our MIT origins in 2008, we’ve partnered with medical professionals to provide patients with custom-fit orthotics, sporting goods brands to equip NFL & NCAA players with custom-fit helmets, and fashion brands like Victoria's Secret to ensure shoppers are
Job Source: Money Fit by DRSMoney Fit by DRS
Boston, MA, United States
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Job Source: Money Fit by DRSOfferFit
Boston, MA, United States
Position Overview: We're growing our leadership team and searching for a VP of Marketing! This pivotal role involves increasing OfferFit's visibility in the enterprise lifecycle marketing community, generating qualified leads for sales discussions, and collaborating closely with our Sales and Customer Success teams to enhance customer engagement.
Job Source: OfferFitWakefield, MA, United States
Reporting to the CRO, Vestmark is seeking a VP, Head of Marketing who is familiar with all aspects of advertising, public relations, event planning, digital marketing, SEO/SEM, social media marketing and demand generation. You will drive the development of all elements of the strategic and tactical marketing plan and execution of the plan in the marketplace. You will work hand-in hand with the sales team to bring creative marketing solutions that drive new business. Other interfaces include Product Management, Vestmark Advisory Solutions, Engineering and CEO. This role requires broad knowledge of marketing strategy and tactics, the marketplace, and Vestmark’s competitive environment.
Responsibilities:
• Manage Digital Marketing and Design/Creative staff
• Develop and manage annual marketing plan and budget
• Manage to MBOs in terms of new marketing qualified leads generated, new business closed, etc.
• Oversee strategic planning, tactical execution and assigned resources for all elements of marketing plan:
Public Relations
Manage relationship with PR firm and participate in development of media plans
Coordinate activity with external experts
Content Development
Hire and manage outside content agencies to ensure quality of all thought leadership, product and campaign content
Act as Editor in Chief on all content and ensure internal expert approval and review
Own the compliance review process for technology and advisory content and ensure procedures are documented and followed by the team
Digital Marketing , including SEO/SEM, paid and organic social media, Website, email
Brand Marketing
Lead brand messaging efforts and maintain consistent branding across all marketing assets
Act as internal brand ambassador
Conference, webinars and other events
Determine conference and trade show presence
Oversee Booth management, maintenance, delivery, creative and messaging
Manage Advertising and Ad booking and placement with industry trade publications
Requirements:
• 10+ years of experience in marketing management roles
• 10+ years managing a highly skilled marketing team
• Broad knowledge of Investment Management marketplace
• Must be familiar with all aspects of Advertising, Event planning and management, digital marketing, including SEO/SEM and social media marketing
• Deep understanding of B2B sales process and an ability to bring practical marketing solutions to the sales team
• Strong communication skills
• Strong influence skills
• Focused on timely and accurate execution of the marketing plan
• Working knowledge of marketing automation software such as Hubspot, Salesforce, and other marketing technologies preferred
• MBA preferred
• Contribute to the growth and development of our core values: We Before Me, Positive Energy, Knowledge Explorer, and Own It
Vestmark is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Vestmark prohibits employment discrimination on the basis of race, color, religion, gender identity, sex, sexual orientation, pregnancy, national origin, age, disability status, protected military or veteran status, and genetic information. #LI-TG1 #LI-Hybrid
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VP, Head of Marketing jobs in Wakefield, MA, United States
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