Social Media Manager- REMOTE

Boston, MA, United States

At Apple Leisure Group, we care for people so they can be their best. We deliver distinctive experiences for our guests, while providing a world of understanding and care. We strive to be the first choice in vacation travel, enriching lives and uniting the world.

Grow your career as a successful Social Media Manager within Inclusive Collection. In this role, you will be responsible for brand positioning of 9 luxury resort brands as the pillars of luxury travel in the hospitality industry across social media. You will be responsible for creating, executing and monitoring original content for brand specific campaigns while driving engagement and positive ROI across B2C social media channels, manage social influencer campaigns, and expanding brand awareness for 2 to 3 brands.

A successful Social Media Manager will:

Collaborate with cross company teams, like marketing, brand, and resort teams to ensure brand consistency

Create, edit, and publish engaging content for 2 - 3 brands that align with business goals and social media strategy

Review, plan, and execute social influencer campaigns to drive brand awareness, consideration and ROI

Research social media trends and changes that are relevant to the company's marketing initiatives and tactics

Oversee day-to-day management of social media campaigns, inclusive of aligning to larger campaign strategy and setting KPIs based on industry standards and larger campaign goals

Set and execute brand social strategy for resort level social teams, leading quarterly meetings and as needed trainings

Ability to lead and manage 1 - 2 social media associates

Assist in other social media projects as assigned

Demonstrate a commitment to ALG core values

The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

A successful Social Media Manager will have:

Bachelors degree in marketing, communications, or related field

5+ years of social media management experience, preferably in travel, hospitality, beauty, or lifestyle industries. At least 2 years of supervisory experience

Candidate must have a valid US passport

Understanding and working knowledge of social media channels like Instagram, Facebook, Twitter, and YouTube and how they relate to a larger strategy or campaign

Understanding of social media management tools such as Sprinklr, Dash Hudson, Sprout Social, and design/editing tools such as Canva and CapCut

Working knowledge of Microsoft Office

Additional Required Experience:

Ability to travel internationally with travel up to 25%

Strong drive and sense of urgency, a self starter

Creative Portfolio preferred

Creative yet analytical thinker

Passion for social media, travel, tourism, or hospitality

About Apple Leisure Group

As North America's only vertically integrated travel, hospitality and leisure management group, Apple Leisure Group is an industry innovator that combines the expertise of 14 leading brands. Our unique niche allows us the special opportunity to oversee every aspect of the travel experience, from the moment a guest books a trip to the time they return home. ALG consistently delivers exceptional value to travelers and strong performance to resort owners and partners by strategically leveraging the power of its portfolio of brands across five segments, comprising:

Vacations : The largest seller of vacation packages and charter flights in the U.S. for travel to Mexico and the Caribbean, moving approximately 3.2 million passengers annually through well-established vacation brands

Resort Brand Management : management of 5-star and 4-star luxury resorts

Destination Management Services : Best-in-class destination management services provided by Amstar DMC and Worldstar

Loyalty Program : Exclusive loyalty program Unlimited Vacation Club

Technology Solutions : Innovative technology solutions provider Trisept Solutions, connecting over 88,000 travel agents with leading travel suppliers.

To learn more about the Apple Leisure Group advantage, visit appleleisuregroup.com.

About INCLUSIVE COLLECTION

Inclusive Collection offers the luxury leisure market high quality Endless Privileges, UnlimitedLuxury and Unlimited-Fun vacations, where everything is included.

Our Values

At ALG, we call our employees Colleagues, because we are more than just employees. We care for people so they can be at their best, we provide a world of understanding and care, and we deliver distinctive experiences for our guests. Our Values, by which we operate:

Empathy •Integrity •Respect •Inclusion •Experimentation •Well Being

ALG's Commitment to Diversity & Inclusion

Living our purpose of caring for people so they can be their best means that we are committed to a workplace culture grounded in diversity and inclusion where Colleagues feel welcome and encouraged to fully participate in the organization. With the value of INCLUSION, we respect all the ways our Colleagues are individually unique and foster creativity and engagement in respectful environments.

Benefits at a Glance

We offer competitive salaries and a comprehensive benefit package to our U.S. based employees:

Medical, Dental and Vision Insurance

Basic Life Insurance

Short & Long Term Disability

Paid Parental Leave

Corporate Wellness Program

Travel Discounts & Deals

Paid Time Off & Holidays

401(k) Plan with Company Match

We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free and tobacco-free workplace and perform pre-employment background checks.

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