Social Media Associate

Boston, MA, United States

At Apple Leisure Group, we care for people so they can be their best. We deliver distinctive experiences for our guests, while providing a world of understanding and care. We strive to be the first choice in vacation travel, enriching lives and uniting the world.

Grow your career as a successful Social Media Associate within Inclusive Collection. In this role, you will be responsible for brand positioning of 9 luxury resort brands as the pillars of luxury travel in the hospitality industry across social media. You will be responsible for assisting the social media manager with brand specific social messaging while driving engagement across B2C social media channels, manage channel reporting, and act as a liaison for resort level social media coordinators and eConcierges.

A successful Social Media Associate will:

Assist social media manager with creation of engaging content that align with business goals and social media strategy for 3 - 4 brands

Manage content library inclusive of resort provided social media assets

Manage social media listening streams, identifying opportunities for positive engagement with social users

Act as a liaison for resort social media teams, supporting resort openings, creating social media playbooks for resorts, vetting social influencers for properties, and assist with other resort social media projects and assignments

Assist with monthly and adhoc social media reporting, analyzing data based on campaign and brand KPIs

Provide technical support to social media managers by troubleshooting issues within Facebook Business Manager, including ad account access, campaign setup problems, and overseeing resort access to designated pages

Assist in other social media projects as assigned

Demonstrate a commitment to ALG core values

The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary

A successful Social Media Associate will have:

Bachelor's degree in marketing, communications, or related field

1-3 years of social media management experience, preferably in hospitality, travel and lifestyle industries

Demonstrated understanding and working knowledge of social media channels like Instagram, Facebook, Twitter, YouTube, and TikTok

Demonstrated understanding of writing for different brand voices on social media

Demonstrated understanding of social media management tools such as Sprinklr, HootSuite, or Sprout Social

Working knowledge of Microsoft Office

Ability to travel internationally with travel up to 10-15%

A strong drive and sense of urgency, a self starter

A passion for social media, travel, tourism, or hospitality

About Apple Leisure Group

As North America's only vertically integrated travel, hospitality and leisure management group, Apple Leisure Group is an industry innovator that combines the expertise of 14 leading brands. Our unique niche allows us the special opportunity to oversee every aspect of the travel experience, from the moment a guest books a trip to the time they return home. ALG consistently delivers exceptional value to travelers and strong performance to resort owners and partners by strategically leveraging the power of its portfolio of brands across five segments, comprising:

Vacations : The largest seller of vacation packages and charter flights in the U.S. for travel to Mexico and the Caribbean, moving approximately 3.2 million passengers annually through well-established vacation brands

Resort Brand Management : management of 5-star and 4-star luxury resorts

Destination Management Services : Best-in-class destination management services provided by Amstar DMC and Worldstar

Loyalty Program : Exclusive loyalty program Unlimited Vacation Club

Technology Solutions : Innovative technology solutions provider Trisept Solutions, connecting over 88,000 travel agents with leading travel suppliers.

To learn more about the Apple Leisure Group advantage, visit appleleisuregroup.com.

About INCLUSIVE COLLECTION

Inclusive Collection offers the luxury leisure market high quality Endless Privileges, UnlimitedLuxury and Unlimited-Fun vacations, where everything is included

Our Values

At ALG, we call our employees Colleagues, because we are more than just employees. We care for people so they can be at their best, we provide a world of understanding and care, and we deliver distinctive experiences for our guests. Our Values, by which we operate:

Empathy •Integrity •Respect •Inclusion •Experimentation •Well Being

ALG's Commitment to Diversity & Inclusion

Living our purpose of caring for people so they can be their best means that we are committed to a workplace culture grounded in diversity and inclusion where Colleagues feel welcome and encouraged to fully participate in the organization. With the value of INCLUSION, we respect all the ways our Colleagues are individually unique and foster creativity and engagement in respectful environments.

Benefits at a Glance

We offer competitive salaries and a comprehensive benefit package to our U.S. based employees:

Medical, Dental and Vision Insurance

Basic Life Insurance

Short & Long Term Disability

Paid Parental Leave

Corporate Wellness Program

Travel Discounts & Deals

Paid Time Off & Holidays

401(k) Plan with Company Match

We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free and tobacco-free workplace and perform pre-employment background checks

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