Asst Director of Marketing
Colorado Springs, CO, United States
Colorado Springs, Colorado, Duties and Responsibilities
Assists with email marketing as it pertains to Falcon Athletic Fund and Sports
Manages, develops, and implements the marketing and game presentation strategy for the Air Force Men’s Ice Hockey, and Women’s Basketball programs.
Assists with the marketing and game presentation for the Football program.
Provides digital marketing support for the Air Force Wrestling program.
Responsible for the development and implementation of marketing plans with the goals of generating revenue, increasing attendance, retaining season ticket base, and generating new ticket sales.
Works closely with external units within the athletic department to create, test, and send marketing emails.
Oversees and manages the game presentation on gameday for assigned sports. Responsibilities will include scripts, timelines, entertainment, presentations, music, etc.
Conceptualizes the look and supervises the development of intro videos, in-game videos, sponsored content, and printed materials such as posters, schedule cards, season tickets, etc.
Responsible for social media oversight to include scheduling and content creation for assigned sports.
Works collaboratively to manage sponsor fulfillment including: print, gameday promotions, social media, on field/court promotions, and messaging of sponsorships.
Responsible for the execution or the athletics newsletter, the Falcon Insider.
Oversees the sales, growth, and stewardship of the Kid Force program.
Assists with the management, recruitment, and development of the intern program.
Reports directly to the Director or Marketing.
Supports other sports as needed and may be required to perform other duties as assigned. Qualifications :
Bachelor’s degree in sport marketing, administration, management or a related field is required. Master’s degree is preferred.
Minimum 1-2 years of related work experience in a Division I collegiate athletics marketing office or other related field is preferred.
Candidate must have strong organizational, verbal, writing, and interpersonal skills.
Candidate must have the ability to work independently as well as collaborate with other business units, and exercise discretion and independent judgement with respect to matters of significance.
Scope of job will require evening and weekend hours.
High computer literacy with strong skills and knowledge of social media usage is required. Creative design experience with Photoshop experience is desirable.
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