Marketing Specialist

Jacksonville, FL, United States

Why Choose Suddath to “Move” your Career to the Next Level?

At Suddath, you can be part of something special and inclusive! Join a team that has a 100+ year reputation for excellence as an innovative, growing and financially stable company that is dedicated to promoting a culture that thrives on inclusion and diversity. From numerous awards to being recognized as one of the best places to work, Suddath offers a caring, family environment while providing relocation and logistics services to people and companies all around the world.

What We Offer!

A competitive wage with a comprehensive benefits package, including a 401(k) plan with company matching

Weekly pay for hourly-paid employees. Biweekly pay for salaried employees.

Paid Time Off (PTO) and paid company holidays

A tuition reimbursement plan where employees are encouraged to continue their education and development

For more information on our benefit offerings, please visit https://suddath.com/about/careers/ and scroll down to view our employee benefits.

Responsibilities:

Marketing Project Coordination and Sales Support (50%)

Understand needs, requirements, and priorities of sales team/key stakeholders across B2C and B2B product lines.

Ensure timely and effective support of individual ad hoc sales requests, ensuring alignment with strategic priorities and close collaboration with the marketing creative/digital services team via ticketing process.

Assist in creating sales materials, blogs, social posts, and other content for campaigns, events, sales pitches and other related activities.

Manage sales enablement tools (i.e., LinkedIn Sales Navigator)

Develop/maintain content and activity calendars.

Oversee the management of promotional materials and collateral by coordinating requirements, inventorying stock, placing orders, and verifying receipts.

Assist with website updates as needed.

Events & Conferences (35%)

Manage the overall event calendar and budget and assist the Marketing Director with the development and coordination of yearly marketing plans.

Work with stakeholders in prioritizing events, defining goals and requirements, and setting the scope of participation.

Oversee planning and execution process for each event, liaising with vendors, exhibitors, and stakeholders to ensure everything is in order, on schedule, and within budget. Includes management of vendor contracts and deliverables.

Coordinate logistics and deliverables for trade shows, including booking venues, entertainers, photographers, and scheduling speakers; work with stakeholders to manage all event set-up, tear down, and follow-up processes; conduct final checks on the day of the event (e.g., tables, technology) to ensure everything meets standards.

Assist in the execution of pre-and post-event campaigns and prospect outreach, including the creation and distribution of social posts and pre-show and post-show communications.

Support execution and process for capturing leads and contacts during the event.

Oversee preparation of all collateral and materials required for specific events.

Oversee event happenings and act quickly to resolve problems.

Assess each event’s success/ROI against objectives and report findings to the marketing director and business unit.

Provide regular monthly reporting on progress.

Create and maintain a knowledge base for this role.

Research and Insights (15%)

Conduct pre-sell client research; brainstorm and strategize new ideas to reach target audience.

Conduct research for new marketing trends, platforms and strategies

Assist with business, marketing and digital analytics in support of executive reporting and business strategy

Help monitor the competitive environment and notify marketing team of any competitive threats

Assist with managing and sharing of industry-generated research, surveys and reports

Monitor industry news/PR and share important developments with team

Contribute to the identification and research of operational opportunities for the organization including tools, resource needs, and process gaps, and assist with development and implementation of solutions

Required Education:

Bachelor’s Degree in Marketing, Business Management, Communications or Journalism, or equivalent with demonstrated professional experience.

Required Experience:

Minimum of three years related experience in a corporate environment.

Technology Requirements:

Proficiency with Microsoft Office

Proficiency with Adobe Acrobat

Ability to use programs to capture, size, and import screenshots and graphics into documentation

Ability to utilize and manage version control; likewise keep company document files current, up-to-date and organized

Experience with marketing automation tools such as HubSpot

Language Skills:

Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals.

Ability to write routine reports.

Ability to speak effectively before groups of customers or employees of organization.

Excellent written and verbal communication skills.

Mathematical Skills:

Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.

Ability to apply concepts of basic algebra and geometry.

Reasoning Ability:

Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.

Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Computer Operations:

To perform this job successfully, an individual should have strong knowledge of Microsoft Office Suite, and the ability to learn and effectively use software applications such as move management, accounting/billing, HRIS, timekeeping and other applications used in the performance of job duties.

Planning/Organization:

Ability to prioritize and re-prioritize as situations and needs change throughout the workday

Ability to multi-task and organize workflow to manage daily responsibilities, meet deadlines and prioritize work.

Certificates/Licenses/Registrations:

None required.

Physical/Environmental Demands:

Activity:

Stand - Under 1/3 Time

Walk - Under 1/3 Time

Sit – Over 2/3 Time

Use hands to finger, handle, or feel - Over 2/3 Time

Reach with hands and arms – 1/3 to 2/3 Time

Climb or balance – None

Stoop, kneel, crouch or crawl – Under 1/3 Time

Talk or hear – over 1/3 to 2/3 time

Taste or smell – None

Other - None

Physical Activity Level:

The employee must occasionally lift and/or move up to 10 pounds.

While performing the duties of this Job, the employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear.

The employee is occasionally required to reach with hands and arms.

Manual Dexterity:

Manual dexterity sufficient to reach/handle items, works with the fingers, and perceives attributes of objects and materials.

Special Vision Requirements:

Specific vision abilities required by this job include close vision and ability to adjust focus.

The Suddath Companies is a multifaceted group of companies that specialize in worldwide corporate employee relocations, household moving, warehouse and logistics management and specialized transportation services.

The Suddath Companies provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

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