Product Marketing Associate, Banks & Corporates

Waltham, MA, United States

SS&C is a global provider of investment and financial services and software for the financial services and healthcare industries. Named to Fortune 1000 list as top U.S. company based on revenue, SS&C is headquartered in Windsor, Connecticut and has 20,000+ employees in over 90 offices in 35 countries. Some 18,000 financial services and healthcare organizations, from the world's largest institutions to local firms, manage and account for their investments using SS&C's products and services.

Job Description

Product Marketing Associate, Banks & Corporates

Location(s) : Remote, US / Hybrid

Get To Know The Team:

At SS&C Intralinks, Product Marketing is the key link that binds our product strategy to the tactics that drive success in sales and marketing. As the voice of the market and enabler of sales effectiveness, Product Marketing drives effective and comprehensive product launches and sales enablement programs. Product Marketers must balance an expert-level insight into the market and competitive landscape, detailed analysis of customer priorities, productive working relationships with cross-functional partners, and broad knowledge of the Intralinks solution and offerings.

Why You Will Love It Here!

Flexibility: Hybrid Work Model & a Business Casual Dress Code, including jeans

Your Future: 401k Matching Program, Professional Development Reimbursement

Work/Life Balance: Flexible Personal/Vacation Time Off, Sick Leave, Paid Holidays

Your Wellbeing: Medical, Dental, Vision, Employee Assistance Program, Parental Leave

Diversity & Inclusion: Committed to Welcoming, Celebrating and Thriving on Diversity

Training: Hands-On, Team-Customized, including SS&C University

Extra Perks: Discounts on fitness clubs, travel and more!

What You Will Get To Do:

SS&C Intralinks is searching for an experienced Product Marketer to join our global Product Marketing & Strategy team. This person will focus on our Banks & Corporates (B&C) segment, where we target banking and corporate development personas engaged in M&A and financing transactions, as well as others in operational, legal, compliance, security and other functions peripheral to the deal lifecycle. The Product Marketing Associate will back up strategic insights with market evidence, and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful. Successful candidates should have experience in bringing new SaaS products and features to market, having worked cross functionally. If you have a solid understanding of the value drivers for solutions that support banking and capital markets use cases such as M&A, debt financing, syndicated lending, IPOs, etc., and accompanying challenges related to risk and regulatory compliance, ESG and cybersecurity, even better.

Support content development initiatives including guidance on our content strategy and writing of assets such as blog, video, web demo, web content, social posts and other enablement assets.

Understand and document our buyer and customer journeys for each of our target segments in banking and corporate development with a focus on our B&C product portfolio and services offering: the who, what, when and why behind the decisions they make and their value drivers. Then take action to improve marketing, sales, product, services, and customer success.

Develop product positioning and messaging that resonates with our target buyer personas. Use this messaging to help us drive our global and regional marketing programs.

Research and understand market, product, and competitive dynamics and socialize findings and recommendations with Sales, Product Management, and Marketing

Understand the competitive landscape globally—be an expert on our competition and how they are positioned. Communicate relevant information to our sales team.

Develop and execute a marketing plan for Intralinks’ products in conjunction with product marketing leadership and our broader marketing team, including key activities to support the acquisition of new customers and the retention of existing customers.

What You Will Bring:

Bachelor's degree in a relevant field.

Three to five years FinTech/B2B SaaS experience and preferred experience in product marketing.

Bonus: Experience working in the banking / investment banking/financial services ecosystem.

Exceptional written and verbal communication skills.

Ability to master complexity and convey complex concepts in simple (but not simplistic) terms.

Empathy for customers, and a passion for helping them.

Self-starter personality and comfort with ambiguity.

Some travel is required.

Plan the launches of new products and releases of existing products and manage the cross-functional implementation of the plan.

Understand and provide sales enablement and training for sales; train sales on the problems we solve for our buyers and users; develop internal tools to support our buyer and customer journey, partnering with the marketing team on sales assets and teaching sales how and when to use them.

Interest in developing content as a thought leader in banking/capital markets/corporate development for SS&C Intralinks’ products, including speaking engagements, webinars and content.

Thank you for your interest in SS&C! To further explore this opportunity, please apply through our careers page on the corporate website at www.ssctech.com/careers.

Unless explicitly requested or approached by SS&C Technologies, Inc. or any of its affiliated companies, the company will not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. SS&C offers excellent benefits including health, dental, 401k plan, tuition and professional development reimbursement plan. SS&C Technologies is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.

Salary is determined by various factors including, but not limited to, relevant work experience, job related knowledge, skills, abilities, business needs, and geographic regions.

Other States Salary range for the position: 80000 USD to 90000 USD.

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