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NESN
Watertown, MA, United States
Reporting to the Director of Marketing & PR, the Marketing Manager spearheads NESN’s brand/content marketing strategies, executes on-and-off network marketing plans, oversees agencies and media planning as appropriate, and supports broader growth marketing initiatives. The Marketing Manager leads the coordination and implementation of marketing pla
Job Source: NESNGriffin Greenhouse Supplies
Tewksbury, MA, United States
Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities Strong creative, strategic, analytical, organizational and personal sales skills Experience developing and managing budgets, and hiring, developing, supervising and appraising personnel Demonstrated successful exper
Job Source: Griffin Greenhouse SuppliesKelvin Group
Wilmington, MA, United States
Department: Kelvin Group Employment Type: Full Time Location: Wilmington, MA Compensation: $75,000 - $85,000 / year Description Kelvin Group is adding a Marketing Manager to our team! The Marketing Manager will be responsible for: Collaborate with internal teams to gather relevant content and transform into engaging and impactful materials fo
Job Source: Kelvin GroupBoston Medical Center (BMC)
Boston, MA, United States
Position Summary The Manager, Marketing is a creative leader and a core member of the Marketing Department at Boston Medical Center Health System (BMCHS). Reporting to the Senior Manager, Marketing, the Manager will be responsible for maintaining and refining a high-performing, data-driven, culturally sensitive email marketing program for Boston M
Job Source: Boston Medical Center (BMC)Islide LLC
Boston, MA, United States
Position Summary: ISlide is a rapidly growing footwear company uniquely positioned with a custom, print on-demand business model servicing retail, wholesale, and other customers, both large and small. ISlide has licenses from the premier sports and entertainment organizations including the NBA, MLB, NHL, MLS, and Nickelodeon. The company sells to
Job Source: Islide LLCTurner Construction Company
Boston, MA, United States
Division: Boston Main Project Location(s): Boston, MA 02108 USA Minimum Years Experience: Travel Involved: Job Type: Regular Job Classification: Experienced Education: Job Family: Marketing Compensation: Salaried Exempt Position Description: Responsible for overall management and organization of the marketing plan in supp
Job Source: Turner Construction CompanyViant
Wilmington, MA, United States
Tuesday, April 2, 2024 Position Title: Content Marketing Manager Reports to: Sr. Director of Marketing Status: Full Time Description As the Content Marketing Manager , your responsibilities include leading and integrating marketing, technical, and sales efforts to create compelling content that engages customers , promotes the Viant brand , genera
Job Source: ViantSuffolk University
Boston, MA, United States
Description Reporting to the Director of Enrollment Marketing (DEM) within the Office of Marketing & Communications, the Marketing Manager (MM) is responsible for strategic marketing communications focused on growing undergraduate enrollment and increasing engagement with key target audiences including prospective and admitted students, their fam
Job Source: Suffolk UniversityBoston, MA, United States
UG2 is seeking an experienced Marketing Manager to support all aspects of our marketing and communications efforts and play a pivotal role in driving our brand visibility, generating leads, and nurturing relationships.
As a Marketing Manager at UG2, you will be responsible for developing and implementing marketing strategies to attract and retain new business clients. You will collaborate with various teams to identify market opportunities, create compelling marketing campaigns and content, and drive lead generation activities to meet sales targets. This role will have a primary focus on lead generation, utilizing HubSpot and other tools, and managing our social media presence.
Key Responsibilities:
Develop B2B Marketing Strategies: Design comprehensive marketing strategies aligned with business objectives to promote our service offering.
Market Research: Conduct market research to identify industry trends, customer needs, and competitor activities to refine marketing strategies.
Content Development: Create engaging content tailored for B2B audiences, including whitepapers, case studies, blogs, and social media posts.
Lead Generation: Support lead generation initiatives through various channels such as email marketing, content marketing, SEO/SEM, events, and partnerships.
Campaign Management: Plan and execute marketing campaigns across multiple channels to increase brand awareness and generate qualified leads.
Collaboration with Sales Teams: Work closely with the sales team to ensure alignment between marketing efforts and sales objectives. Provide sales enablement materials and support to enhance conversion rates.
Marketing Collateral: Develop sales collateral, presentations, and other marketing materials to support the sales process and communicate value proposition.
Digital Marketing: Support digital marketing efforts, including website optimization, email marketing, social media marketing, and online advertising campaigns.
Analytics and Reporting: Monitor and analyze the performance of marketing campaigns using relevant metrics. Provide regular reports and insights to management for informed decision-making.
Relationship Management: Cultivate strong relationships with key clients, industry partners, and relevant stakeholders to enhance brand visibility and drive business growth.
Stay Updated: Stay abreast of industry trends, best practices, and emerging technologies in B2B marketing to drive innovation and continuous improvement.
Qualifications:
Bachelor’s degree in marketing, business administration, or related field.
Proven experience in B2B marketing, with a focus on lead generation and digital marketing strategies.
Strong understanding of B2B marketing principles, strategies, and tactics.
Proficiency in HubSpot or similar marketing automation platforms.
Strong understanding of social media platforms and experience managing corporate social media accounts.
Excellent communication skills, both written and verbal.
Analytical mindset with the ability to interpret data and make data-driven decisions.
Creative thinker with the ability to develop innovative marketing campaigns.
Team player with strong interpersonal skills, excellent attention to detail and the ability to collaborate effectively across departments.
Ability to work effectively in a fast-paced, dynamic environment and manage multiple projects simultaneously.
About Us
UG2 is committed to delivering the highest standard of facility services and solutions in the commercial, corporate, education, retail, public venue, healthcare, life science and industrial markets.
Founded in 2012, UG2 is privately held and headquartered in Boston, Massachusetts. We also have regional offices in Chicago, Washington, D.C., New York City, West Palm Beach, Los Angeles and Sunnyvale.
www.ug2.com
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Marketing Manager jobs in Boston, MA, United States
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