Marketing Manager

Riderwood, MD, United States

Marketing Manager - Remote

Make A Difference For Those Who Make The World™

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, CRAFTSMAN®, CUB CADET®, STANLEY® and BLACK+DECKER®

The Job:

As a Marketing Manager, you’ll be part of our Marketing team working as a virtual employee. You’ll get to:

Marketing Acumen

Key POC to manage the launch of major PSD marketing initiatives

Work with Product Service field service teams and channel marketing teams in collaboration with product, brand, and finance to develop strategic service initiatives

Develop new service, retail, and conversion programs

Manage the development of service marketing materials to drive customer awareness and engagement

Compile, analyze, and report data on PSD service and retail business

Analyze market trends and recommend changes to marketing, sales and/or product strategies.

Responsible for finished goods forecast for the division

Manage Trade-Up conversion program

Manage Factory-Overhaul repair program for all repairable tools

Business Development & Communication

Work with Brand Marketing, GDS, and PSD Marketing teams to develop marketing and promotional materials

Partner with the T&O Channel Marketing teams to ensure business alignment

Execute market communication plans for new service programs and product launches

Develop Product Service Divisions service and retail end user promotions

Forecast Product Service Divisions demand for new and existing tools and accessories

People Development & Management

Develop, mentor, and train the PSD Marketing team

Participates in PSD/SBDU/Product/Channel training

Develops a relationship with Service Operations Managers and other service leaders to help maintain and meet marketing initiatives

Works closely with marketing, operations, and customer service leaders to resolve issues and streamline processes to enhance the customer experience

The Person:

You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. Wouldn’t it be great if you could do your job and do a world of good? In fact, you embrace it. You also have:

5+ years of sales and/or marketing experience with at least 2 years of management exp. with a record of demonstrated achievement

2+ years of website support, sales, and promotional knowledge

Bachelor’s degree preferably in Marketing or business-related field.

Possess effective project management, strong interpersonal, verbal, and written communication skills

Possess basic knowledge of key business measures --sales, margins, OM, etc.

Strong computer proficiency to include Microsoft Office Suite

The ability to manage a budget for promotions, merchandising, and advertising

Possess solid analytical skills and problem-solving ability

Possess strong multi-tasking ability as well as ability to manage deadlines in a dynamic, fast paced work environment

Strong leadership skills to influence team performance

Possess a highly comfortable level for delivering presentations in a small/large group setting internally/externally as well as to all levels of an organization.

20% travel required through the U.S.

Follow through on commitments

Change Agent- Views change as positive and translates to action(s)

Working knowledge of digital marketing best practices

Excellent written, verbal, and presentation skills

The Details:

Competitive salary

Medical, dental, life, vision, wellness program, disability, 401(k), Employee Stock Purchase Plan, paid time off and tuition reimbursement.

Discounts on Stanley Black & Decker tools and other partner programs.

And More:

Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.

Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera® and online university.

Belong: Experience an awesome workplace where we have mutual respect and a great appreciation for diversity, equity and inclusion.

Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.

All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

Benefits & Perks

You’ll get a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, wellness program, disability, retirement benefits, Employee Stock Purchase Plan, Paid Time Off, including paid vacation, holidays & personal days, and tuition reimbursement. And, of course, discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development:

Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:

We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:

You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

EEO Statement:

All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

If you require reasonable accommodation to complete an application or access our website, please contact us at (860) 827-3923 or at [email protected]. Due to volume, we cannot respond to unrelated inquiries about the status of a completed application or resetting an account password.

Know Your Rights: Workplace discrimination is illegal (eeoc.gov)

#J-18808-Ljbffr