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Marketing Manager

Chicago, IL, United States

Job Title: Affiliate Marketing Manager

Location: Englewood, Chicago

Salary: $96,000 - $137,000 + benefits

The Company

One of the leading, and Fortune 200, companies in the pay-TV industry and provides a range of television services to consumers across the country including Satellite Television, Internet Streaming Services and Wireless Services.

Job Description

You will join the company as an Affiliate Marketing Manager who will be responsible for the operations and growth of our affiliate program. This role will also be responsible for the acquisition of new partner channels that will grow sustainable long-term revenue. We are seeking an experienced Manager of Affiliate Programs who has a proven track record of growing and scaling affiliate programs into new pools, platforms, and partnerships to unlock new revenue streams.

Key Responsibilities:

Develop and oversee the strategic vision for the affiliate channel

Recruit and activate new affiliate partners, and manage and optimize existing affiliate partners

Manage day-to-day maintenance and reporting of programs

Develop strategic partnerships for existing and new affiliates and current and prospective publishers

Source paid placement opportunities and evaluate the potential of these campaigns to maximize conversion volume and ROMI

Serve as the dedicated point of contact for alignment, communication, and escalation to improve operational scalability

Support strategic, operational, and financial planning and ensure decisions are in line with overall company goals

Create the strategy and action plan to monetize all forms of traffic

Lead the efforts to grow unique site visits and other performance KPIs with an omni-channel approach from internal and network/affiliate traffic sources

Manage external contractors and/or vendors where applicable

Skills, Experience and Requirements

BA and preferred MBA or Masters Degree in economics, marketing, finance, or related fields

4+ years of relevant professional experience in affiliate marketing

7+ years of marketing experience

Experience using market-leading affiliate tracking SaaS, such as Impact, Partnerize, or Commission Junction

Experience with marketing analytics tools; Tableau and Adobe Analytics preferred

Knowledge of marketing metrics (ex: CAC, CLV, PPC, CPA, CPM, etc.)

Strong quantitative and analytical skills including working with budgets and efficiency KPIs

Ability to forecast, track performance, and make strategic changes as necessary to achieve targets

Proven track record of running paid media campaigns and optimizing them for maximum return on spend

Have experience with large agency affiliate networks and affiliate cost-per-sale networks

Knowledge of platform pixels, UTM tags, tracking and attribution

Digital marketing knowledge of how affiliates can collaborate with SEO, Paid, and other marketing channels to improve overall performance

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Marketing Manager jobs in Chicago, IL, United States

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